With 20 years of writing experience, I marry creativity with expertise across a range of content, styles and tones. Available on a hourly, project or retainer basis, I'd be happy to discuss your company's specific communications needs and develop a plan for maximum impact in your target areas.
My writing portfolio includes interviews, columns, and critiques that run the gamut from truffle hunting adventures in Dordogne to evaluating the status of maternal health clinics in rural Madagascar. Assignments in the business, culture, public health, travel and luxury sectors have appeared in English, French and German for TIME, Random House, Fodor’s guidebooks, Swiss News, Gstaad Life, Equities magazine and the Anzeiger von Saanen, amongst other publications.
Over more than a decade in the corporate communications world, my services as a writer, editor and copywriter have been retained by leading international organisations and private companies such as Swatch, the International Federation of the Red Cross, Vestergaard and the World Economic Forum. I've created and implemented detailed PR strategies, managing large teams of freelancers, translators and designers to produce meaningful communications materials that resonate directly with stakeholders. Via my extensive professional network, I've ensured clients were promoted across digital and print media worldwide including in Der Spiegel, Le Temps, CNN, BBC, The New York Times, and Financial Times.
Storyboard through launch for this public health corporate film for Vestergaard Frandsen.
Article on the Lavaux region of Switzerland including wine tasting tips for Fodor's Travel.
Text on Lorenz Bach, Gstaad's local farmer turned fashion designer for Gstaad Life.
Text on release of record-setting design from Graff Diamonds.
Interview with an energy expert for a World Economic Forum series on global risks.
Interview with racing legend Alain Prost and his children for Gstaad Life magazine.
Advertorial for fashion house Maison Lorenz Bach.
A 20 page review of hotels, restaurants, and activities in the Ticino region for Fodor's.
Copywriting and international launch for the WEF's Global Risks Report 2012.
Global Compact award-winning inaugural CSR report for Vestergaard Frandsen.
Review of luxury property Le Grand Bellevue in Gstaad.
Election results review of Swiss federal vote on eliminating flat tax rate.
Columns and op-eds for CEOs, high-level executives and thought leaders.
Article on Lawrence Graff and his Graff Delaire Estate in the Cape for Gstaad Life magazine.
Review of newly opened Hotel de Rougemont in the Pays d'Enhaut, Switzerland.